Watchfinder

Ultra-bright, industry leading lightboxes and eye-catching wall graphics provides Watchfinder with the wow factor

The Brief

With an excellent reputation for producing high quality graphics and lightboxes within the retail industry, Leach had long been on Watchfinder’s radar, and this latest rollout provided the perfect opportunity for the two companies to work together and build a relationship.

With their existing supplier unable to meet the timescales needed, Watchfinder approached Leach to provide a series of lightboxes and graphics across seven UK based stores.

The Solution

Provided with the opportunity, Leach were quick to respond and had the capacity to meet the short timescales involved. Not only this, Leach were able to meet the quality expectations and were cheaper than their previous supplier.

Based in Huddersfield, West Yorkshire, Leach’s 30,000sqft headquarters with the latest print technology allows for a large print capacity, alongside a dedicated in-house print management team, enabling the team to meet tight deadlines, without sacrificing on quality.

As part of the project, Leach produced a range of illuminated lightboxes alongside high quality, interchangeable fabric graphics to provide stores with an added wow-factor and make an impact upon their customers. Leach also produced a series of self-adhesive wall graphics to give the brand even more impetus within selected stores.

The ease of graphic installation was an important component for Watchfinder as the company plans to implement new graphic changes on a 4-monthly basis – with no additional installation costs incurred.

The Result

All graphics and lightboxes were produced in-house by Leach and delivered across seven of Watchfinder’s exclusive retail estate, including; Canary Wharf, Avery Row Mayfair, Brent Cross and the Royal Exchange in London, Bluewater in Kent and the Victoria Quarter in Leeds.

The project was completed on time and to budget, with no compromise on quality. Added to that, the solutions were more cost-effective for the company.

Commenting on the new in-stores visuals, Watchfinder’s Graphic Designer, Polly Alpin said:

“In an ultra-competitive retail industry it is important for our stores to stand out from the crowd and showcase our brand and products in the best possible way. I approached Leach as they were able to meet our critical deadlines, whilst I was confident that quality would not be compromised. Not only were Leach able to meet all of our requirements, the all-important end result and stores look fantastic!”

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